Google kills its shopping marketplace

Google is killing its shopping marketplace that allows retailers to sell their products directly on Google. For a while, Google had a tiny Amazon inside of it – some shopping results on Google had a “Add to cart” button. It ran a marketplace. Shoppers could search and add products to a shopping cart and checkout while browsing Google.
They can still discover and compare products on Google, but Google is sunsetting the Buy on Google checkout experience that allows buying without leaving Google. All shopping results will now link to merchants’ external websites for checkout.