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🇪🇺 EU Policies
Recognizing five different types of online platform services, however, does not mean that an online platform only offers one type of service. Nowadays practice shows that all combinations of different service types are offered or are being developed.
All types of platform services have in common that they are accessible online irrespective of the device used (for instance, desktop PC, laptop, smartphone, tablet or other Internet-connected devices) and have as a final aim to bring together sellers and buyers to come to sales contracts on products, services and/or digital content.
The legal character of online platforms is that of a service enabling, on the one hand, parties to offer and sell their products, services and/or digital content service to consumers and businesses and, on the other hand, a service to consumers and traders to search, orientate, compare and eventually conclude a sales contract with their preferred supplier.
The service as such is a service of the information society. The online platform service itself is based on a contractual relation between, on the one hand, the consumer (B2C) or trader (B2B) – searching, orientating and comparing offers and the marketplace offering this platform service to them as potential buyers – and, on the other hand, consumers (B2C) or traders (B2B) wanting to sell products, services and/or digital content and the online platform offering this platform service to them as potential sellers
Consumer protection in the B2C contractual relations regarding online platforms starts with easily accessible and transparent information, to be provided by the marketplace or the selling trader in a practical and effective way avoiding information overload, on the identity of the marketplace and the trader involved, the contractual relation and contract terms, the total price to be paid, delivery and territorial restrictions for delivery, withdrawal right, rights and remedies the consumer is entitled to in case of non-conformity, customer service and complaints handling, ADR and applicable law.
Source: European Commission