Back to country dashboards index

FRANCE


Country profile 🇫🇷


Population


64.8 MILLION


Currency


EUR


VAT


20%


Languages


Household net disposable income


€ 28.300


Median age


41.2 YEARS


French Economic profile 🇫🇷


GDP


€ 2.24 TRILLION


Annual GDP growth


1,2%


Payment method



Online profile 🇫🇷


Active internet population


Fixed broadband subscriptions

fixed broadband subscription | France 🇫🇷


Share of e-commerce in retail

share of commercia | France 🇫🇷


Share of goods in total retail

share of goods 2 | France 🇫🇷


35.5 million e-shoppers


Cross-border e-shoppers


Android & iOS usage




Purchase behaviour 🇫🇷


Prepared online for immediate offline purchase (e.g. searched for locations online)

sought advice online | France 🇫🇷


Looked for early inspiration and made initial discoveries online

sought advice online | France 🇫🇷


Compared choices online

compared choices 2 | France 🇫🇷


Sought advice online

sought advice | France 🇫🇷


First exposure to a product via online research


First exposure to a product via advertising


Search engine use during purchase decision


Frequency of online purchases from abroad




Product search by device 🇫🇷


Computer

computer 2 | France 🇫🇷


Smartphone

smartphone 1 | France 🇫🇷


Tablet

tablet 2 | France 🇫🇷


Other Internet-enabled device

didnt recall | France 🇫🇷


Didn’t recall device type

didnt recall 1 | France 🇫🇷


Country Dashboards | News about France

Share this content