What Web 3.0 and changing consumer psychographics mean for luxury brands

Web 3.0 is coming fast. While it still hasn’t been fully realized, it promises to mark the end of the domination of the internet by power platforms, like Google, Facebook and Twitter and put users in charge.
“This third generation of internet services will be the catalyst for a new internet, connecting data-driven technologies like artificial intelligence and machine learning to completely distributed data ecosystems,” Forbes.com contributor Danial Araya wrote.