The 5 levels of omnichannel personalisation

Personalisation is the talk of the eCommerce town. But it can often be difficult for businesses to know exactly how and where to start on their personalisation strategies. In this article, we’ll be introducing you to our Five Levels of Personalisation framework to help your business develop an appropriate roadmap for future success.  Here’s what we’ll be covering: Why is personalisation important? The benefits of creating a personalisation strategy for eCommerce success. Read more…