Key solutions for retailers to drive growth in 2025

Brands and merchants are heading into the new year worried about prices and making the right decisions about AI adoption. Retailers increasingly are turning to AI solutions to address their biggest challenges, including supply chain, e-commerce, marketing, and product returns, and to drive growth.
Sales during the holiday season were significantly better than expected, and full-year sales growth for 2024 was up 3.6%, beating forecasts. But instead of resting on their successes, retail executives who gathered at the annual National Retail Federation’s convention to kick off 2025 said they will have to work even harder this year to drive growth.