4 Practical questions to ask about AI’s marketing applications

There has been plenty of talk about the excitement (and fear) of how AI will completely transform businesses, forever changing the game and revolutionizing every industry. And while there’s certainly plenty to anticipate, we’re already beginning to see the hype fade as AI market leaders move on from experimentation and into the nitty-gritty.
It’s time to have a practical conversation about AI and how your business can integrate it into your marketing strategies.