How to sell on Instagram

While most brands use social media to build brand awareness, social networks can also be prolific revenue generators for brands. Statista estimated $992 billion in global sales via social media platforms in 2022.
Social media companies have cottoned on the opportunity, releasing new features for business accounts that enable retailers to set up storefronts, provide customer service and post โ€œshoppableโ€ content that lets users purchase within the Instagram app.

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