How Augmented Reality (AR) is changing ecommerce shopping as we know it

According to Statista, the augmented reality market is valued at $30.7 billion, with around 810 million active mobile users. And so far in 2021, over 400,000 augmented reality glasses have already been sold. We could rattle off more statistics, but there’s no question about it: where ecommerce retailers were once scrambling to adopt video as a new method of engaging customers and improving conversion rates, augmented reality (AR) and virtual reality (VR) are now poised to forever alter how products are sold online.   Read more…