There’s a new way to buy products on Instagram — right in Chat

Instagram helps people discover and connect with what matters most to them. And it’s not just between family and friends — people are messaging with their favorite businesses, too. Each week, one billion people message a business across our family of apps — whether it’s chatting with brands, browsing products, asking for support or interacting with stories. We want to help people start conversations with businesses they care about and help them find and buy products they love in an easy, seamless experience, right from the chat thread. That’s why today we’re introducing a new way to make a purchase on Instagram — right where you chat. Read more…