Customer journey map: 6 Steps to build it successfully

customer journey map 6 steps to build it successfully | Customer journey map: 6 Steps to build it successfully A customer journey map helps businesses see their products and processes from a customer’s point of view. Plotting a customer journey map gives business owners and marketing and design teams valuable insight into common points of friction so they can improve customer experience and ultimately make more sales.
In this article, we’ll explore what customer journey mapping is, followed by a complete step-by-step guide to plotting your own map. Read more…

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