How to provide high quality customer service

It’s not enough to resolve customer service issues quickly anymore. Businesses need to meet their customers with the personalized service they’re accustomed to from brands across industries and channels. Like how the barista at your neighborhood coffee shop asks you “the usual?” when you walk in the door.
But departmental silos, limited understanding of the value of social customer care and clunky tech stacks hinder businesses from delivering quality customer service. Leaders who don’t invest in solving some of these issues will be leaving money on the table and putting their customers’ loyalty up for grabs.

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