AI adoption deepens as consumer experience grows

At 9:15 on a Monday morning, a new generative artificial intelligence user asks a large language model (LLM) to polish an email, reads the answer twice and checks a search engine before sending it. A few desks away, a colleague with more than one year of gen AI experience has a dedicated AI platform open next to two other models. That second user summarizes a meeting, pressure-tests a budget and organizes a project plan. The first user is testing a feature. The second has built a workflow.