9 Strategic tips for international targeting

One major benefit of digital advertising is the ability to run campaigns in any location, regardless of where you are launching them from. With international targeting, you’re able to reach audiences in any location you desire, and in their language.  
Reaching an international audience with your campaigns can increase awareness, revenue, and foster a more established brand presence. As technology has allowed people to better communicate globally, advertising across borders has become the natural next step for companies to amplify their brand voice and expand their consumer base.