Is your landing page strategy recession-ready?

A storm is brewing—one that many experts believe seasoned business owners will find familiar. With a looming recession nearing, entrepreneurs, marketers, and online consumers alike will begin preparing.
Failure to do so could be the difference between whether your business survives the next economic downturn or fades into obscurity. Brand owners who make wise decisions will reap benefits similar to the businesses that navigated the rocky business climate of the 2020 shutdowns and came out strong on the other end. While we’re unsure how long the impact of a recession will last, brands that fail to prepare will struggle to keep up with their goals and stay relevant to target audiences, which will stall growth. Having a recession-ready strategy is a must-have for growing brands in 2022 and beyond.