Payment localisation

Large enterprises are facing challenges when looking for the right payment mix for the European market. Significant expertise and resources are required to implement payment methods that meet local customer needs and improve acceptance rates. Merchants need to understand both technical specifics and regulations at the same time.
During a webinar hosted by the Merchant Risk Council (MRC), Payplug, Cartes Bancaires and PPRO provided exclusive insights on how to optimise payment performance in Europe, with a specific focus on France, the leading card payment market in the eurozone.