21 Essential Snapchat statistics you need to know in 2022

Launched in 2011, Snapchat has since become one of the most popular social media apps worldwide. Their platform has given its users the ability to capture memories with friends and family. It has provided endless entertainment with its filters. And the “Stories” feature has gone on to be copied by the likes of Instagram and Facebook.
To give you a better understanding of this powerhouse platform, we’ve compiled a list of Snapchat statistics spanning its usage, demographics, and even its advertising data.

 

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