How to use videos to promote your business on Google

No matter what platform you post content on, videos content typically results in higher engagement rates than other forms of content. To take full advantage of that, you want to do more than upload content to your website and social media pages. You should also consider adding video content to your Google Business Profile.
Adding video to your Google Business Profile is a small task that can have a big impact. We’ll walk you through the process to make sure you understand how it’s done. After covering the basics, we’ll share some extra steps to help you optimize your videos. For the best results from your Google Business Profile, combine these with our tips and best practices for Google Business Profile questions and answers and Google Business Profile products.