Social media in 2022 is just part of the way we live. People spend more than two hours scrolling their feeds every day, and they use 7+ different platforms every month!
It’s a huge opportunity for brands to grow their visibility and connect with potential customers where they already are.
But figuring out the types of social media content to post can feel complicated. There are so many options! What works well for one platform might not perform well on another. Users have different preferences depending on their age and other demographic factors. Not to mention that social media trends and best practices change at a rapid pace. Read more…
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