With consumer expectations at all time high, Progressive Web Apps (PWAs) is becoming the key initiative of ecommerce businesses for this coming year. And it’s to be expected—considering that PWA is the next evolution in front-end web technology, PWAs promise to bring the high speed and slick experience of a native app to the mobile browsers. This new technology has resulted in an incredibly improved performance, better user interaction, and increased mobile conversion for the retailers embracing it properly. From user-friendliness to unmatched load speed, PWA is setting the new standards for web interaction best practices. Read more…
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