The recent rollout of iOS 15 introduces Apple’s latest addition to the digital privacy toolkit, and new additions to Cupertino’s growing suite of do-not-track options represent a sea-change level event for email marketers in particular.
The change is tied specifically to iOS 15’s new feature, Hide My Email, which is set to do exactly what it says. Additional features won’t make email marketers’ lives easier either. For example, iOS 15 alters how brands can track open rates based on pixels. IP address masking also blocks the marketing team’s ability to strategize based on known locations and geotracking. Read more…
Subscribe to our Weekly Newsletter
You will receive relevant news & insights once a week
You can unsubscribe anytime
Please confirm your subscription via email
If you haven't received the confirmation email, please check your spam folder
Thanks to our Partners
CBCOMMERCE NETWORK
FOLLOW US
NEWS FROM EXTERNAL SOURCES
[wp-rss-aggregator template="widget"]
CURRENCY TREND IN REAL TIME
EUROPE ECONOMIC CALENDAR
Browse the latest Retail and eCommerce News and Insights
CBCOMMERCE NETWORK
FOLLOW US
NEWS FROM EXTERNAL SOURCES
[wp-rss-aggregator template="widget"]
Latest Retail and eCommerce News / Insights