Facebook announces the next stage of its ecommerce push, including shops on WhatsApp and visual search

In line with its growing eCommerce focus, Facebook has announced a range of new shopping and discovery tools, including Shops on WhatsApp, and Shop listings in Facebook Marketplace, as well as a new visual product search option on Instagram which looks very familiar.
The announcements were made in a live stream by Facebook CEO Mark Zuckerberg, who also noted that Facebook and Instagram Shops now see over 300 million visitors per month. Zuckerberg also reported that there are more than 1.2 million monthly active Shops on its platforms, a significant amount considering that Facebook only launched its Shops options a year ago. Read more…