The definitive guide to running a social media contest in 2022

Drumming up engagement for your brand with a social media contest is possibly one of the most tried-and-true methods marketers have at their disposal. Think of it this way: contests combine your audience’s natural proclivity for competition with a compelling offer (or just a chance to be featured prominently) from your brand and the result is an even more engaged audience. From promotion, inception and all the way through legal terms and contest tools, this post will cover everything you need to know to run the most successful social media contest in 2021. Read more…