4 Customer journey maps and why you might need them all

4 customer journey maps and why you might need them all | 4 Customer journey maps and why you might need them allThe most successful marketers understand how their customers arrive at a decision to buy—as well as how and where to meet a customer and become a trusted guide for the rest of their journey. Getting to know your customer is just the first step. Understanding the journeys customers take to find, engage, and eventually advocate for your product is how you create a lasting relationships with them. Read more…

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