AI transforms modern shopping experiences

Consider Maya, a 36-year-old marketing manager in Chicago who once treated every major purchase like a browser endurance test. She would start by opening Google, Amazon, review sites and several retailer tabs. Now she begins with a prompt for an AI tool. For a recent purchase of a carry-on travel bag, she asked for a lightweight option under $250 that would fit airline limits and come with a warranty. AI narrowed the field and surfaced a specialty brand she hadn’t considered. Maya still checked the seller and shipping terms before buying. The point is that AI had already made her shortlist.

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