Google will let users call stores, browse products, and check out using AI

There have never been more options for things to buy. Google is betting AI is how shoppers will make decisions. Google is infusing artificial intelligence into just about every part of how people shop online — including having an AI tool call local stores on a human’s behalf and purchase items automatically.
Beginning Thursday (and ahead of the holiday shopping season) Google users in the US will have access to a slew of new AI shopping features, targeting tasks like searching for products, comparing similar items, tracking prices, and finally hitting check out. Some of the features were teased in May at Google I/O.