Ralph Lauren Ask Ralph, a new conversational AI shopping experience

Ralph Lauren introduced Ask Ralph, a new AI-powered conversational shopping experience that invites consumers to engage with, and be inspired by, Ralph Lauren’s unique and iconic take on style. Blending advanced AI technology with Ralph Lauren’s timeless brand, Ask Ralph provides styling inspiration by serving up multiple, shoppable visual laydowns of complete outfits, personalized to a user’s prompts, from across available inventory within the Men’s and Women’s Polo Ralph Lauren brand. Ask Ralph begins rolling out today to Ralph Lauren app users in the United States.