The Metaverse in retail: taking brand recognition, engagement and loyalty to a new level

The metaverse economy presents a sizable opportunity for brands and retailers. In this report, we explore the technologies behind the metaverse and Web3, their benefits for retailers—including brand recognition, engagement and loyalty—as well as selected use cases. We also profile blockchain platform Tezos. This report is sponsored by Blokhaus, a marketing and communications agency specializing in the blockchain space. Read more…