Now an almost $2 billion industry, Instagram influencer marketing has taken the social media world by storm. In recent years, Instagram users the globe over have begun making a living from paid posts and collaborative marketing campaigns. The app offers the perfect space for brand ambassadorship, with influential users authentically recommending products and services to their loyal audience. With the influencer space estimated to grow to a $5-10 billion industry by 2021, it’s clearly a marketing force that isn’t going anywhere… Read more…
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