The customer experience has already changed beyond recognition in the last ten years. From the rise of platforms like Airbnb and Uber to the introduction of personalised marketing, the consumer landscape has perhaps witnessed the biggest changes of all thanks to new technologies.
As we move away from the hype surrounding AI towards real-world use cases in 2018, intelligent technologies will play a new and increasing role in the customer experience. These technologies on their own are innovative, but they’re also all interrelated. Once these AI technologies converge, an entirely new way of finding and buying products is going to emerge. Let’s take a look at what the year holds for customers and businesses alike. Read more…
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