TOP 50 DIY, Home & Garden Retail Europe 2026

690 excl. VAT

TOP 50 Home & Garden, DIY Retail Europe 2026 is the annual ranking dedicated to the online DIY, Home & Garden sector.

In 2025, the European online DIY market is valued at €66 billion (17% online share) and is estimated to reach €78 billion in 2026 (a 19% increase). By 2026, approximately one-fifth of total revenue will be generated through online sales, equating to about 19% (€78 billion/€409 billion) of the online share.

These sellers are assessed and ranked according to specific parameters, which include:

  • Online cross-border revenue (APIs)
  • Ratio of cross-border visits to total visits (SimilarWeb)
  • Percentage of diy, home & garden sold by company (company website)
  • Cross-border SEO global performance score (WooRank)
  • Online diy, home & garden market share
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TOP 50 DIY, Home & Garden Retail Europe 2026

690 excl. VAT

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