Generational divides in email: Survey results

Litmus is a proud industry leader, trusted by 700,000 marketing professionals including 80% of the Fortune 100. In order to help email marketers better understand the marketing landscape, we surveyed 1,000 U.S. consumers about their email preferences and summarized some of the key findings below.
Email quantity

67% of consumers say they receive too many daily emails.

81% of Baby Boomers say they receive too many emails.