Increasing a local business clientele through social media might be challenging. With such a huge competition on Instagram, standing out from the crowd is getting harder and harder over the years. Instagram is now estimated to have 1.074 billion users, 73.5 million more than its number of users in 2020. Imagine how many of these are brand accounts. The importance of having a brand Instagram account is also out of the question: 50% of all Instagram users follow at least one brand on the platform. Besides, according to Bloglovin, Instagram is the most popular platform among local businesses. Read more…
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