What is a referral program? A complete guide 2021

A referral program is a system that incentivizes previous customers to recommend your products to their family and friends. Retail stores create their own referral programs as a way to reach more people. It’s a marketing strategy that asks previous happy, loyal customers to become brand advocates. They’re incentivized to do so—in return for gift cards to redeem for discounts on future purchases, free products, and more. Read more…