We’re on the brink of a social media hangover: Are brands prepared to be the remedy?

were on the brink of a social media hangover are brands prepared to be the remedy | We’re on the brink of a social media hangover: Are brands prepared to be the remedy? We’re all going through it together — a massive hangover — and it’s phones, not flasks, that are fueling these social media scares. We’ve overdosed on our screens, mindlessly double-tapped on our feeds, over-filtered on our posts, and obsessively checked our like counts, and we’re starting to see the negative effects of overindulging on social media. The Fullscreen Culture Report: Summer Edition found that 54 percent of 18- to 34-year-olds think being constantly connected to their devices worsens their well-being. More than half (51 percent) even admit they often think about what life would be like without social media. Read more…

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