The future of influencer marketing? Dynamic deepfake ads

Influencer marketing moves fast, and it’s hard to keep up with new innovations. New Brand Collaboration tools, revenue share deals, swipe-up tracking links, paying in-kind or with Venmo, content licensing, merchandising, etc. There are dozens of ways to partner with influencers and to measure their performance for your brand.
The landscape changes quickly, too, with creators amassing millions of followers overnight and new networks and niches popping up all the time. This fast-paced environment creates low-price opportunities for the first moving brands. Read more…