The digital evolution of retail is now a revolution

Industry transformation is typically an evolutionary process. That is not the case for the U.S. retail industry in 2020. The COVID-19 pandemic transformed U.S. retail practically overnight, as non-essential businesses were forced to shutter their doors and consumers flocked to online shopping channels at unprecedented rates. Online growth that was predicted to take years occurred in just a matter of weeks, with Amazon and Walmart being among the biggest beneficiaries. Read more…