The top 500 retailers raked in close to $6.5 billion from social shopping in 2017, offering a strong indicator that the way sales are made has changed significantly over the past decade. And since the majority of businesses now use social media to sell (at least 88% in the US), the social selling landscape is a highly competitive one.
So what are the best social selling strategies that actually help retailers take advantage of this massive opportunity and stand out at the same time? Here are 4 ways that retail stores and associates can steal the spotlight by mobilizing the power of social: Read more…
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