Retailers are revamping loyalty programs to meet new customer demands

In a world where masks and social distancing have become the norm, it’s not only important for retailers to communicate clearly with consumers and gain their trust and loyalty — it’s necessary for survival.
Retailers are adapting digital channels and loyalty programs to meet new customer demands and offer a seamless, omnichannel shopping experience. Here’s how six retailers are revamping and adjusting their loyalty programs to make shoppers’ lives easier. Read more…