U.S. ecommerce retail growth dipped slightly in 2018, and 40% of 2018’s $517 billion in domestic online retail sales went to Amazon. How can smaller U.S. ecommerce retailers compete and grow their businesses? One option is to sell their products on Amazon and other marketplaces in addition to their own online stores. But there’s another option that many US online retailers…
McKinsey Global Institute projects that the global market for cross-border, business-to-consumer e-commerce will top $1 trillion by next year, writes Susan Lund. Seventy-five nations have agreed to participate in World Trade Organization talks, beginning in March, on cross-border e-commerce, one of the fastest-growing and thorniest areas of global trade.
The big picture: Consumer-facing e-commerce has become a $3.5 trillion global market,…
Custom labels are one of the most important and popular ways that a product feed (or catalog) can help support smarter, more effective marketing efforts. If you aren’t using them, you should be. And if you are using them, awesome! Here are some of the most common setups we see successful companies use. Feel free to put them to use…
Artificial intelligence is infiltrating physical retail, helping stores maximise marketing investments, personalise the customer experience and optimise store inventory. From personalised recommendations to targeted newsletter offers, artificial intelligence is a bedrock of e-commerce. But as lines between physical and online retail blur, the technology is being integrated into bricks-and-mortar stores to shape the products shoppers see and the service they receive….
Introduction to Global Trends
Across the world, there are major social media trends on the rise that will shape the way your consumers use social media in 2019. For companies, it has become even more difficult to connect with your audiences online due to rising competition and a seemingly never-ending stream of algorithm changes. In order to succeed in this ever-changing landscape,…
Net-A-Porter and Mr Porter have launched a new try-before-you-buy service called Style Trial, an invitation-only initiative geared towards its most loyal spending customers. The exclusive service allows the online retailers’ top spending customers – or “extremely important people” (EIPs) – to order up to 30 pieces to try on at home during a seven-day trial period before committing to make a…
After watching Amazon.com build a massive advertising business, bricks-and-mortar stores are hoping to do the same. Walmart Inc., No. 3 in the Internet Retailer Top 1000, is big in almost every way—4,755 stores, 1.5 million employees and $380 billion in revenue in the U.S. alone. But one part of the world’s largest retailer remains minuscule. With about 300 million shoppers visiting its stores each month, according…