Online shopping statistics from 1B global shoppers Q4 2020

What can ecommerce browsing and buying habits in 51 countries tell us about the digital surge – and what’s next for brands? 2020 was the year digital transformation became more than a distant ambition, and everything we thought we knew about online shopping statistics flew out the window. We at Salesforce define digital transformation as a reimagining of business in the digital first age. It transcends the traditional and upends the possible with a focus on a digital-first experience.  Read more…