How to reach younger generations with TikTok tracking

TikTok is the most downloaded app, with over 1 billion users globally. These astonishing figures make the network extremely appealing to companies looking to reach a young audience. As a result, TikTok tracking has emerged as one of the most in-demand aspects of social media listening tools. That’s where YouScan can help.
Even if the platform makes no significant updates to the app, TikTok’s popularity has only grown in recent years. While users can create entertaining videos or simply consume the content, marketers try to make the most of this social network in various ways. Companies create their own accounts, collaborate with content creators, launch in-app adverts, and now, with the help of YouScan, they can also track and analyze brand mentions.