How to build a successful cross-border business with e-commerce localization

How to build a successful cross-border business with e-commerce localization

When it comes to products and services, physical borders have, in many ways, become a thing of the past. Thanks to the proliferation of digital channels, customers now have access to countless offers — and companies — in potentially unlimited markets.
But what kind of challenges do businesses face when attempting to scale globally, and how can localization help them seize the opportunities of cross-border ecommerce? Read more…