Consumer packaged goods, which includes everything from laundry detergent to snack bars and pet food, have long occupied a tricky area in the eCommerce world. However, last year, eCommerce sales across the CPG industry skyrocketed – even in verticals that aren’t typically sold online. Consumer behaviour has completely changed over the last year and brands have introduced innovations that were unimaginable just a couple of years ago. Read more…
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