Building an influencer contract, how do you know what you to include?

Once you’re ready to hit the ground running with your influencer campaign, it’s time to put all terms in writing. This critical step protects your brand and your influencer from mismanagement, unforeseen circumstances, and more. 
As you begin to build an influencer contract, how do you know what you to include? This is an important question. There are a few high-level issues to consider (such as your influencer relationship objectives) and many staple items that every influencer agreement ought to include. Read more…