35 Marketing automation tools for 2021 (by use case)

35 Marketing automation tools for 2021 (by use case)

There are two universal truths about marketing automation tools: Not every business or marketing team needs one and for those who do, choosing a marketing automation solution requires a lot more subtlety and nuance than just buying the first all-in-one tool that pops into your head (usually Marketo or HubSpot). With that in mind, choosing the right tool for your team comes down to two things: Read more…