3 Programmatic advertising trends to prepare for in 2020

3 programmatic advertising trends to prepare for in 2020 | 3 Programmatic advertising trends to prepare for in 2020 From consolidation to growing regulation to the uncertain future of the third-party cookie, the digital advertising industry faced a number of headwinds in 2019. However, each of those challenges has provided an opportunity for innovation and growth. As we approach the end of the decade, these are three key trends that will have the biggest impact on the programmatic ecosystem.
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