If you’re looking for the usual landing page advice like ‘change your buttons from blue to orange’ or ‘reduce your form fields’, you’re in the wrong place.
In this BS-free article, you’ll learn the most effective techniques and processes that I’ve come across in 9 years of optimising landing pages. Many of the insights below have generated 700-800% increases in conversions for our sites.
First, though, I want to share with you an important philosophy that, when understood and applied, will transform your approach to landing page optimization. Read more…
